In continuation of the previous post, today we’d like to add some new points to the topics of financial issues and competition in the IT sphere.
In the civilized world, battles must be settled in court only. The second U.S. patent trial of Apple versus Samsung opened in the federal courtroom in San Jose, California. In 2012, a previous U.S. trial over hardware-related patent issues, with the same presiding judge, resulted in an award to Apple of over $1 billion for Samsung infringements. Apple was cleared of any wrongdoing, and the award was subsequently reduced to $930 million.
The alleged violation of patents is a prima facie reason for the resumed court hearings. One explanation behind this scene is that it’s the “newest phase in the “holy war” against Android” waged by Steve Jobs in 2010. It’s just one segment of the whole picture, as there are numerous court battles in all the parts of the world between the two largest phone makers.
Apple accuses Samsung of all the mortal sins imaginable in innovation and implementation processes. Samsung makes aggressive claims in return, though on a smaller scale as per both financial damage figures and a number of patent infringements. A key question is whether this latest “legal demolition derby”, primarily over software, will help Apple in changing the competitive landscape.
The question “Who’s the Best?” is evidently the eternal one for the mobile industry, and the superiority status can be merely temporal, changing every other month. We do live in the world where time passes double-quick!
According to a report from Opera Mediaworks (a massive global ad business), Android achieved significant success during the first three months of 2014. It’s for the first time in history when Android reached the number-one position in terms of mobile ad traffic. The report states that “now, for the first time, the Android OS has the most traffic (42.8 % vs. iOS’s 38.2 %) — and it is slowly increasing its mobile ad monetization as well, now accounting for over 33 % of revenue compared to 26.7 % at this time last year.”
We are to bear in mind that the figures presented by the report are valid for Asian and Australian markets. Actually, Android doesn’t lead in all world markets; data for the important U.K. and U.S. markets represent the situation opposite to the one given in the report, with iOS leading the pack.
Thus, in the epic battle of the IT giants, there is more to come. Meanwhile, mSpy monitoring software works brilliantly on both iPhone and Android devices.
Like this battle, don’t you? Read about Apple vs. Samsung competition held by mSpy.
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